How To Keep Your Sneakers Clean
Sneaker obsessives often reveal themselves by going to extreme lengths to keep their ultra-rare sneakers completely spotless. This even includes never ever wearing them. These guys are quicker on the draw with a baby wipe than any new mother; they have a golf caddie’s sixth sense for reading the topography ahead; and they won’t get dressed in the morning without first consulting three different weather apps. Let there be no doubt: sneakerheads are fastidious people.
The rest of us just want to know how to keep our sneakers cleaner for longer – and what to do when disaster strikes in the form of puddles, mystery party badges or worse.
Gone are the days when we would simply sling our soiled canvas Converse first into a pillowcase and then into the washing machine. Modern times demand modern measures.
ADVICE FOR SNEAKER MAINTENANCE
01 Spot Clean
Knock the soles together to dislodge dirt and use a damp cloth to wipe away superficial marks. Waproo Suede & Nubuck Brush is ideal for an on-the-go once-over to remove dust and particles. Waproo Suede & Nubuck Cleaning Block will remove light spots and marks.
02 Deep Clean
Waproo Instant Sneaker Cleaner is the strongest, most effective way to clean and protect athletic and casual footwear. It contains an active ingredient to destroy odour causing perspiration and residue to keep your footwear smelling like new.
Shake can well before use. Spray the mousse directly onto your sneaker and sole holding the can approximately 20cm from the shoe. For best results cover the whole sneaker as this mousse is not a spot cleaner. Wait a few seconds, and wipe gently but firmly with a slightly damp cloth or use a soft brush for cleaning nylon or mesh uppers and soles.
To clean and deodorise the inside of your sneaker first remove the insole and then follow the same directions as above. Note: if insoles are firmly fastened, leave them inside the shoe. In this case, spray Waproo Instant Sneaker Cleaner onto a soft cloth and wipe inside the sneaker. Then allow to dry.
03 Re Lace
Fresh laces instantly lift the appearance of your sneakers. Remove the laces and either replace them with new ones or alternatively soak the soiled ones in washing detergent and then place in a garment bag and put in with the wash.
After you have allowed your newly cleaned sneakers to dry naturally (never place them near direct heat), they can then be treated to protect them against water and stains. Waproo Water & Stain Protector repels water and stains to keep shoes clean and dry. It can be used on leather, suede, nubuck and fabrics.
Working in a well ventilated area, first shake the can well. From a distance of approximately 30cm, apply a light even spray mist over the entire sneaker. Allow to dry naturally then apply a 2nd or 3rd coat for optimum protection. Allow the shoe to dry between each coat. For suede, if necessary brush up nap after drying. Repeat process regularly to ensure shoes remain protected.
Ideally store your shoes in a dry, well ventilated place.
Note: Always follow directions on product labels and test product for compatibility, in an inconspicuous place first before using on the entire shoe.